Virtual Consults...love ‘em or hate ‘em, they are here to stay.

There are two thing we can count on. Things will change and if we don’t, we will become obsolete.  Therefore, change is not optional if we hope to stay relevant.  This is especially true in medical aesthetics. Technology and the practice of aesthetic medicine seems to change as fast as the weather.  

Virtual consultations are just one example of the ever changing and evolving practice of medicine. The world has become a convenient place. It is only appropriate that the practice of medicine follow suit.  Don’t confuse convenient for relaxed.  While medicine is becoming more convenient and easier for the masses to gain access, which is great, the expectation for quality and compliance remains.

As such, virtual consultations have become an invaluable tool for aesthetic practices looking to enhance patient care, convenience, and accessibility. A practice that offers virtual consultations for aesthetic treatments not only caters to the needs of tech-savvy clients (which are becoming the majority) but also opens a world of possibilities.

Not convinced it is right for you? Let's explore the benefits.


Convenience: Virtual consultations eliminate the need for clients to travel to your practice for a Good Faith Exam or follow up visit. This type of convenience is particularly beneficial for busy individuals, traveling clients, or those with mobility challenges. By offering virtual consultations, you can accommodate a wider range of clients and make your services more accessible.


Efficient and Effective: Virtual consultations save time for both clients and practitioners. Without the need for travel or waiting room delays, consultations can be scheduled more efficiently, maximizing the use of your time and resources. This streamlined process translates to cost savings for your practice and enhances operational efficiency.

Expanded Reach: Virtual consultations enable you to break down geographical barriers by allowing you to reach clients beyond your local area. Whether your patients are in different cities, states, or even countries, virtual consultations enable you to connect with a diverse and global clientele. This expanded reach opens new opportunities for growth and patient acquisition.

Enhanced Experience: By offering virtual consultations, you can provide a personalized and convenient experience for your clients based on their unique needs. While not as intimate as being in the room with the client, it may feel safer for the client to share and discuss their concerns, goals, and treatment preferences from the comfort of their own homes.  This can foster a sense of comfort and privacy. This personalized approach can also build trust and rapport, leading to higher patient satisfaction and retention rates.

Pre-Treatment Planning: Virtual consultations allow you to assess client needs, conduct virtual evaluations, and develop personalized treatment plans remotely. This pre-treatment planning ensures that both you and your patient are aligned on expectations and goals before the actual procedure. This can lead to smoother treatment outcomes and reduced post-treatment complications.

Improved Communication: Virtual consultations can offer a platform for clear and effective communication.  Through video calls, messaging, and file-sharing features, you can educate clients about treatment options, demonstrate expected results, and address any concerns or questions they may have. This transparent communication can foster trust and confidence in your expertise.

While virtual consultations have many great benefits, like any technology or advancement, it needs to be managed and, in some cases, regulated. Besides great results, a great experience bolstered by great relationships are what lead to client loyalty and repeat visits. Therefore, to ensure you maintain a strong and loyal client base, the client needs to be seen in person on a regular basis.  Doing so not only helps to bolster the relationship, but you are better able hold the client accountable for their self-care regimen. If you’re running a medical spa, you know that the work done in spa is further enhanced by the work done at home.  A strong at home skincare regimen is crucial for achieving the long term results the client expects and demands.


By incorporating virtual consultations into your medical aesthetic practice, you can revolutionize the way you engage with patients, streamline your operations, and enhance the overall client experience. By doing so, you position your practice to be at the forefront of innovation in the aesthetics industry, driving growth, and success in our high-tech world.

💌 Are you ready to take on an investment partner to help you grow your medical aesthetics practice? If so, we are here to partner with you every step of the way. Fill out the contact form or send us an email at info@baraesthetics.com and we will schedule a call to discuss the possibilities.

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Randy Stepp

CEO of the B.A.R. Aesthetics family of companies. B.A.R. Aesthetic Advisors is a medical aesthetics practice development firm focused on helping budding entrepreneurs and seasoned practice owners build enduring brands. B.A.R. Aesthetic Network is a platform that brings medical aesthetics practice owners the tools and training they need to compete in an ever growing and rapidly changing industry. B.A.R. Aesthetic Lounge is an elevated medical aesthetics brand designed to lead the medical spa industry in client experience and life changing results. B.A.R. Aesthetic brands are driven to raise the B.A.R. on how you look, feel, and interact with the world around you.

https://www.baraesthetics.com
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